BRAND HOUSE COLLECTIVE, INC. Merger Update: What Investors Need to Know

Brand House Collective, Inc. (formerly known as Kirkland’s, Inc.) is no longer an independent, publicly traded company. It has been acquired and is now a wholly owned subsidiary of Bed Bath & Beyond, Inc. This marks a significant shift in the home goods retail landscape.

1. What happened?

On April 2, 2026, Brand House Collective finalized a merger with Bed Bath & Beyond, Inc. Brand House Collective no longer trades as an independent company. It now operates as a subsidiary integrated into Bed Bath & Beyond’s corporate structure.

2. What does this mean for shareholders?

If you held Brand House Collective (ticker: TBHC) at the time of the merger, your investment was converted into Bed Bath & Beyond stock.

• The Conversion: For every share of Brand House Collective you owned, you received 0.1993 shares of Bed Bath & Beyond.
• Fractional Shares: If this math resulted in a fractional share, you received a cash payment based on Bed Bath & Beyond’s closing stock price on the day of the merger.

3. Why did this happen?

This deal was designed to combine resources to compete more effectively in the home goods market. Bed Bath & Beyond invested $30 million into Brand House Collective as part of the deal. This capital is being used to pay down long-term debt and stabilize the company’s finances, which had been under pressure due to shifting consumer demand.

4. What you need to know about your investment

• The Stock: Brand House Collective (TBHC) was removed from the NASDAQ on April 2, 2026. The ticker symbol is now inactive. Your brokerage account should now reflect your new Bed Bath & Beyond shares.
• Leadership: Brand House Collective’s Board of Directors resigned upon the deal's closure. Bed Bath & Beyond’s leadership team now oversees the subsidiary’s strategy and governance.
• Operations: Brand House Collective is being integrated into the parent company’s supply chain. While retail stores remain open, the companies are merging back-office tasks and procurement to cut costs and improve profit margins.

5. Your Next Steps

• Check your account: Log in to your brokerage account to confirm your TBHC shares have been converted. If you do not see the change, contact your broker’s corporate actions department.
• Don't look for the old ticker: TBHC is delisted and cannot be traded. Your investment is now tied to the performance of Bed Bath & Beyond.
• Stay informed: Future updates on these assets will appear in Bed Bath & Beyond’s financial reports. If you are deciding whether to hold or sell your new shares, review Bed Bath & Beyond’s upcoming quarterly and annual filings to see how this acquisition is impacting their overall profit and growth strategy.

Disclaimer: I am an AI, not a financial advisor. This summary is for informational purposes only and should not be considered professional investment advice. Always do your own research or consult with a qualified financial advisor before making any investment decisions.